Geolocation Games in Latin America: Q4 2020 Performance Insights

The final quarter of 2020 presented noteworthy activity for geolocation-based mobile games in Latin America. Sensor Tower's detailed analysis showcases the performance of the top five applications in this genre.

Leading the pack, Pokémon GO maintained its popularity with downloads peaking at nearly 359K in late November and weekly active users (WAUs) reaching over 16M in mid-October. The game also saw revenue spikes, notably crossing the 400K mark in mid-December.

Jurassic World Alive experienced a stable quarter, with downloads hitting a high of over 19K in the last week of December, and a consistent base of around 69K WAUs toward the end of the year. The game's revenue also saw an uptick, with the highest weekly revenue reaching over 16K in late December.

Tamadog - Puppy Pet Dog Games had a fluctuating quarter in terms of downloads, with a sharp increase to over 6K in the last week of December. WAUs showed a significant increase from around 6.6K in late November to over 11K by the year's end.

Illumix's Five Nights at Freddy's AR demonstrated an impressive performance, with downloads soaring to over 76K in early November and WAUs reaching a peak of over 237K in the same period. The game's revenue followed a similar pattern, with the highest weekly revenue reaching nearly 6.8K in late December.

Lastly, The Walking Dead: Our World showed modest numbers in comparison, with downloads of over 260 in both mid-December and the last week of December. WAUs remained fairly consistent, hovering just above 1.7K towards the end of the quarter.

For more insights and detailed analytics on mobile app performance, Sensor Tower provides an in-depth look at market trends and user engagement across various regions and platforms.